EMV Credit score Playing cards: Beware Deceptive Gear Gross sales Ways
This text is especially for brick-and-mortar retailers, concerning the October 1, 2015 fraud-liability rule modifications and deceptive gross sales ways surrounding the…
Ecommerce Briefs: Alibaba Eyes Kroger; Walmart Companions with Rakuten
“Ecommerce Briefs” is my occasional sequence of reports and developments from on-line retailers. On this installment, I’ll deal with grocery…
Influencer Advertising, Half 2: Why Use It?
That is the second installment in my influencer advertising and marketing sequence. In “Half 1,” I established what influencer advertising…
What the Walmart-Flipkart Deal Means for India
Walmart’s latest acquisition of a majority stake in Flipkart, the enormous India-based market, will seemingly reshape ecommerce in that nation.…
Credit score-card-processing Negotiating Errors, Half 1: Terminology, Exits
That is the primary article in a 2-part sequence on frequent errors I see retailers make when negotiating charges and…
How Influencer Advertising and marketing Drives Vacation Gross sales
Influencers have the ability to assist drive ecommerce gross sales the way in which old fashioned media did in years…
Ecommerce Briefs: Walmart, Amazon Vie for Flipkart; Etsy and Adidas Refocus
“Ecommerce Briefs” is my occasional sequence of stories and developments from on-line retailers. On this installment, I’ll handle the competitors…
Influencer Advertising, Half 1: What Is It?
What do Kim Kardashian, Armando Roggio, and your neighbor have in widespread? They’re all influencers. Influencer advertising and marketing is…
Affiliate Advertising and marketing Meets Influencers
The crossroads of affiliate marketing online and influencer advertising and marketing is right here. Retailers are testing methods to merge…
17 Amazon Vendor Instruments to Discover Worthwhile Merchandise
As an Amazon service provider, I’m all the time searching for the subsequent finest product to promote — a high-potential…